Why Does Chick-fil-A Exist?

Corporate Purpose:

“To glorify God by being faithful stewards of all we are entrusted with. To have a positive influence on all who come in contact with Chick-fil-A”


How does our brand do that?

Shared Vision:

“Be the worlds most caring company”


How we live that out in Virginia Beach?

Our Local Vision:

“Steward every moment, make every meal a connection, move every life forward”


Vision in Action

Business Framework

Values

If behavior is a language. What are we telling each other?

We chase excellence

It is worth it to put your best effort in. Chasing excellence is about having the highest personal standard and pursuing the best something can be, not just for the guests’ sake but because we grow our character and find meaning in producing our best work.

“Excellence endures when success fades away” “Why not your best?”

-Truett Cathy


We champion growth

Supporting each other is part of the job description. We pull more weight when we pull in the same direction.

“If we get better our customers will demand we get bigger”

-Truett Cathy


We are better together

Become more, contribute more, enjoy more. Growth happens when we create an supportive environement and we engage intentionally in growth habits: choosing a direction, trying new and uncomfortable things, seeking and being open to wisdom and feedback, rest and reflection. As we grow ourselves and our abilities the business will grow as a result.

Truett Cathy had nothing specific to say on this matter…


Our actions, words, decisions encourage and uplift each other. The world has enough cynics. Lets believe the best about each other and look for opportunities to recognize and celebrate our group accomplishments and individual contributions

We lift each other up

“How do you know if someone needs encouragement? If they are breathing”

-Truett Cathy

How we will win with guests: